Celebrities Warned Over Instagram Ads

Celebrities and “influencers” in the US have been warned to clearly identify when they are promoting products on Instagram in return for payment. The consumer regulator sent letters to more than 90 individuals and marketing firms, though it has not revealed who was put on notice. It is the first time the regulator has intervened … Read more

Celebrity Endorsements; Will It Guarantee A Win?

Celebrities campaign for their parties. Like it happens in every election year, famous and celebrated personalities are heard and seen opting for one presidential candidate over the other, and urging their fans to vote for them. We are not sure when this started in Ghana but it appears this practice is not exclusive to us … Read more