Kaiser Global Health Limited has launched Ayarisa, a novel product that offers health insurance services using the mobile phone as a primary enabler.
Ayarisa utilises mobile technology to extend quality, accessible and affordable healthcare to customers through a portfolio of insurance products.
The health insurance industry has traditionally gravitated towards safe and minimal risk models typified by corporate health insurance products.
In contrast to the corporate health insurance products that dominate the industry, Ayarisa is designed to commoditize insurance in a way that allows individuals to freely access healthcare plans.
Ayarisa, which literally means healthcare in the Twi dialect; aims to serve the largely uninsured population of Ghana.
Ayarisa launches with four plans that offer coverage across health consultation and emergency cases.
Primary consultation; a flagship plan grants subscriber’s access to prime network of medical personnel and centres.
Ghanaians can register by dialling *380# on MTN. Users on other networks can also call or WhatsApp 0242 435 755.
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